ABOUT OUR CONSULTANTS
Our consulting team approach their projects and work with a strategic and operational mindset, carrying discipline with them along the way. With experience in start-up, growth and enterprise organizations, they have the experience to support you and your company in whatever stage of Partner strategy you require. Scroll down to learn more about their individual experience and skillset.
KATIE LANDAAL
What do you get when you combine intuitive business wisdom with a disciplined, analytical approach to profitability? As others put it, Katie leads strategic partnerships and with an empathetic concern for all stakeholders. Consequently, she has facilitated partnerships with the likes of Google, Microsoft, AWS, ZoomInfo, and many more. Katie has an uncanny superpower to see the overall vision while she executes the details.
With over 14 years in the SaaS industry, she has repeatedly proven that, with the right collaborative strategy and partnerships, there are no limits to revenue opportunities and deep consumer penetration. Many have described Katie as a dynamic, ambitious executive. She has had a progressive career directing Fortune 500 companies through periods of accelerated growth in ever-changing, complex environments with ease.
The master of strategic SaaS alliances
SAM BUTCHER
With a career spanning more than 8 years of working with SaaS startups and scale-ups, Sam is a highly experienced executor and builder of go-to-market strategies for rapidly scaling tech companies. Leveraging partnership and collaborative strategies, he has helped take products to market across EMEA and North America in companies backed by the likes of Andreessen Horowitz and Balderton Capital.
Specializing in developing partner programs, infrastructure, and processes from the ground up, Sam is able to take collaborative growth strategies and turn them into executable, scalable playbooks for partner- or ecosystem-driven growth. He has consistently shown that through a combination of tenacious planning, and focussed execution, profitable and scalable growth can be achieved through strategic partners.
The ultimate architect of Partner programs
